What do the Internet's most money-making websites such as Dell, Amazon and Yahoo all have in general? It is simple; they are plain, uncomplicated, and easy to use. The most effectual web sites do not employ fancy graphics or other animations to sell their products and their services because these interruptions take away from the objective of a website - selling! Your objective is to sell your products, services, and yourself - not amaze people with your technical prowess. It just does not make intelligence to pay a website development company thousands of dollars to design a fancy website, which would not be as successful as its cheaper, simpler counter-part.